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See our new stories and new campaigns at PassitOn.com! Our first video features Joshua Williams, who at the age of 5, started his own non-profit to feed the homeless. To date he and his friends have fed over 300,000 people!

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About This TV Commercial

"Biker" was made using real bikers! These were great guys, good to work with, and nobody had to be taught how to ride -- they were just being themselves. This added an authenticity and texture to the spot that would've been a challenge otherwise. The area used to shoot this spot may look bigger than it is, as it was primarily filmed in a store parking lot. The neighbors were probably a little surprised to look out their windows and see that many bikers, since the first shot needed a lot of them!

Video Transcript

MUSIC: Get your motor running, head out on the highway. Looking for adventure and whatever comes our way. Yeah Darlin' go make it happen. Take the world in a love embrace…
BIKER: Hey, this phone is taken.
MUSIC: Fire all of your guns at once and explode into space…
OLD WOMAN: Son would this help you?
MUSIC: Like a true nature's child. We were born, born to be wild. We can climb so high…
BIKER: Hey, thanks.
MUSIC: I never wanna die…
BIKER: Hey, I appreciate it.
MUSIC: Born to be wild, Born to be wild.
ANNCR/SUPER: Gratitude… Pass it on. A message from The Foundation for a Better Life

Gratitude. Pass It On!

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Pass It On®

PLEASE NOTE Comments have been turned off as we prepare the values.com site to be moved to our new website at passiton.com.

The biker was having trouble with his motorcycle then he went to the pay phone but didn't any money . The two old women gave him a dime

These videos make me appreciate my parents who drove home the values I try to express. I love these videos.
David, Holbrook, New York

Billy, San Angelo

Great message but two things wrong. 1) a brother NEVER leaves a brother (broken down especially) 2) kick start or not, he was on A downhill. Bump start the bike. If it don't work, then call a friend.

this is a great example

These videos are great examples of civility, character and compassion. All things college students need to see and think about. I hope to play one as my classes begin each day. Thanks!
Rob, CMU

Great response to the frustrated man. Made his day.
Lily B, Wisc.

Wonderful Gift!! Thank You! I use this everyday in my classroom.
Susanne, Tennessee

Goes to show we can make a difference if we take time to just care!
luther b, Tennessee

We are the Kobuk Middle and High School, we LOVE watching your commercials. We think they are cool. We watch them everyday in the morning to WAKE up and inspire us!
Ms. Harken, Kobuk

I <3 it!! :)) thank ouy for the share Chris Klitzing! :)
Sophie Souza, Mass.

Loved that video!
Chris Klitzing, Vandalia, Il.

I was down in the dumps most of the morning. Thanks to your daily quotes email for reminding me to visit the site and watch a few commercials and get rejuvenated.
Greg H., Ft. Lauderdale, FL

FBL, you are the "thousands points of light". Thank you for depicting people of all races, ethnicites and nationalities. Your spots and website illustrate the point that good people come in all colors and religions and that we all have a lot more in common than that which makes us different.
Paula Hunt, Carrollton, TX

Oddly enough, a friend sent me one of the ads during a time that I was at my lowest in years. I just finished watching them all. Excellent! Made my day. Happy New Year to all!
Colleen S, Eureka, CA

I love your spots. They touch my heart very deeply. I look forward to them when I watch TV to break up some of the ugliness. Thank You
Walter T, Irvington, NJ

There is no doubt that responding to any negative actions with love and kindness is the right move. Unfortunately,in most cases, the mouth is quicker than the mind
Jan A, Glendale AZ

These spots are the best content on TV. Makes it worth sitting through all the rest of the programming just to see these reminders - How can I help your efforts
George Winston, Southern California

I have a question. Where is the video called I hope you dance? I can't find it on the video list. Please let me know if this is your video. Thanks, Jack
Jack S, Burbank, California

Thank you, thank you, thank you for this series of spots! I truly appreciate the positive messages they portray. Please keep up the good work.
Dan E, Peoria, AZ