Pass It On®

Rogers 14x48

You make each day a special day. You know how, by just your being you.” Mister Rogers

About This Billboard

It might seem hard to imagine that a soft-spoken father, minister and composer could be one of the most important figures to millions of children. But ask just about anyone born after 1965—and their parents and grandparents—about Fred Rogers and you’re likely to get a smile, a happy sigh and perhaps a few bars of the theme song to “Mister Rogers’ Neighborhood.”

The famously cardigan-clad Fred McFeely Rogers was the man behind that show, which brought to life his dream of educating and inspiring children and families through mass media.

Rogers graduated with a bachelor’s degree in music composition from Rollins College in Winter Park, Florida, in 1951. He launched his career in broadcast television with NBC as assistant producer for “The Voice of Firestone” and later as floor director for several music-themed programs, “The Lucky Strike Hit Parade,” “The Kate Smith Hour” and the “NBC Opera Theatre.”

In 1953 Rogers moved back to Pennsylvania at the request of WQED, the nation’s first community-sponsored educational television station. One of the first programs he produced there was called “The Children’s Corner.” It was here that several of his original characters—which would later become familiar faces on “Mister Rogers’ Neighborhood”—made their first appearances.

While in Pittsburgh, Rogers attended both the Pittsburgh Theological Seminary and the University of Pittsburgh's Graduate School of Child Development. He was ordained as a Presbyterian minister in 1963.

Rogers first appeared as an on-air host on a brief show he developed for Canada’s CBC, called “Misterogers.” In 1966 he acquired the rights to “Misterogers” and expanded it into a new series, called “Mister Rogers’ Neighborhood,” which was distributed by the Eastern Educational Network. When it concluded production in 2000, after almost 900 episodes, “Mister Rogers’ Neighborhood” was the longest-running program on public television.

Rogers was chairman of Family Communications Inc., the nonprofit company that he formed in 1971 to produce “Mister Rogers’ Neighborhood.” The company later diversified to produce non-broadcast materials that reflect the same philosophy and purpose: to encourage the healthy emotional growth of children and their families. Today the company is called The Fred Rogers Company in honor of its founder.

Fred Rogers died on February 27, 2003, at his home in Pittsburgh, Pennsylvania. His legacy lives on in generations of viewers and their parents who learned from Mister Rogers to be curious, to be caring, and to be kind. Most of all, Rogers sought to build bridges among his viewers, whom he taught by example to reach out with a simple and enduring question: “Won’t you be my neighbor?”

Friendship. Pass It On!

This billboard about Friendship features Mister Fred Rogers (1928-2003); television host, educator, minister, songwriter.

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Pass It On®

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always felt so safe while watching his show, wish I could get that same feeling again , even for a short moment
Jimi, N.H.

I will always remember him for his quote, a good man who made a show and famous for his sign off at the end.
Bryan, Anaheim

he will always be our neighbor in our hearts
brodie , ohio

i love mr rogers, he was such a good man he made my heart happy but why did he have to die? he was a good man, he will always be my neighbor in my heart
brodie, 44094

im very sad that he died, and he has always been an inspiration to me.
Anonymous

Mister Rogers Rules!!!!!!!
anonymous, Na

cool!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
hank

He is one of the most positive people in the world. He brings out goodness in people and that help the world!
Sam

This was such a good show. So wholesome and and educational. I grew up watching it, and I think it was one of the few good programs on PBS. I still love it at age 17, and I really miss hearing his voice.
Mary, NC

Nice
Jocelyn, School

That was the most kind thing i ever seen
Erin, School

I miss Mr. Fred Rogers and his neighborhood and I remember when he says it's a beautiful day in the neighborhood and won't you be my neighbor and every time he sings the songs he always changes from his dress shoes to his tennis shoes (sneakers). He was a great guy.
Ohodgee Nieves, Hartford,CT

I miss this show, i always whatched it when it was on. im 14 and i still remember this guy. I LOVE HIS SHOW,
Steph, P.A

he was my hero
marcel, school

love this program with the bill boards!
Dori, Antelope, Ca

His show should be mandatory to watch for school children today
Michael Bassett, East Hampton ny

I loved his show.I watched all the time, I`m was very sad when he died.
Eli , california

I really liked this show! I would still watch it if it was still showing.
mike russell, manchester, CT

I miss you Mister Rodgers :(
Helena Korma, Green Bay

My wife and I live in a distressed neighborhood, where there are a lot of families with children living below the poverty line. For years, my wife and her mother never really got friendly with any of the neighbors, and after my daughter was born, I decided that we shouldn't be afraid to go outside once in a while. My wife, emboldened by our outdoor activities, got a grant to purchase books and started a summer reading program on our porch. My mother-in-law got into the act, purchasing child-sized chairs at local thrift stores, and helping my wife obtain large quantities of books to give away. The impact is that we have more respectful neighbors, an atmosphere that is friendly rather than detached, and hopefully the books that the children get to have and keep will help them along to become better readers, more active students and more successful adults. If you want to have a friend, BE ONE. Be the change you want to see in the world. And finally, will you be mine, won't you be mine, won't you be my neighbor?
Ralph, Rochester, NY