About This TV Commercial

When the game is on the line we find out what kind of character we really have. In the heat of a championship basketball game a young man makes a decision that affects his entire team.

Coach 1: “Go let’s go”
(Crowd cheering)
Coach 1: “Oh!”
Ref: “Blue!”
Alex’s coach: “Time!”
Ref: “Time out.”
Alex (talking over coach): “I touched it”
Alex again: “I touched the ball before it went out, coach.”
Teammate 1: “Come on Alex, the ref did not call that!”
Teammate 2: “You gotta be kidding me, Alex!”
Teammate 3: “It’s the championship game!”
Teammate 4: “Talk to him, coach”
Alex: “I touched it, it’s their ball.”

Alex’s Coach: “Don’t foul them when they inbound. Team on ‘three’. One, two, three.”
Team in unison: “Team!”
Teammate 1: “Nice going Alex”
Alex: “Sorry coach.”
Alex’s Coach: “Alex. Alex, good call.”
Anncr/Super: Sportsmanship, pass it on. The Foundation for a Better Life.
Alex: “Ref, I touched it last.”

Sportsmanship. Pass It On!

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Recent Comments

You should publish a range of opinions on this commercial, as any person with good values knows that the strength of their conviction can healthily be challenged and sharpened by good debate. With that said, this ad does portray one particular character with good values. Player 1 has his values straight. He understands that it is not the coaches or players roles to interpret and call the plays. He correctly asserts that you should not argue with the ref and just play the game. Good pressure got you the ball back and you earned it, go win the championship! How would this scenario change if it were from the perspective of the player who got the raw end of the deal? Would you all be happy about him or his coach complaining to the ref because the ball was not out on him. Isn’t that the right thing to do by your logic?
Anonymous, ?

I just sent an email to you about the repetitive running of the John Denver commercial. I said I would look at more of your site. Well, now I'm not so unhappy about seeing about 5 or 6 of the same commercial per hour. If that led me to your website, then that's great. I will share this with others and pass it on. You are promoting the positive values that are so tragically lacking today and that are certainly not being taught enough in schools and at home. Maybe more will see these ads and learn some better behaviors. Many thanks!....... Martha
Martha Hole, Wichita, Ks

The first time I saw the commercial, I never considered the impact it would have on my own children. During my 15 year old daughters basketball game the same scenario happened. She touched the ball and the opposing coach had a good view of the play and was arguing the call. My daughter told the referee that she had touched and the call was reversed. The game wasn't for the championship but I hope that she would do the same thing. The commercial did have an impact on her and I couldn't be more proud of her. She scored 20 points in the game. The point she made about honesty was the only one that matters.
Alan Miano, Corfu, New York

You should publish a range of opinions on this commercial, as any person with good values knows that the strength of their conviction can healthily be challenged and sharpened by good debate. With that said, this ad does portray one particular character with good values. Player 1 has his values straight. He understands that it is not the coaches or players roles to interpret and call the plays. He correctly asserts that you should not argue with the ref and just play the game. Good pressure got you the ball back and you earned it, go win the championship! How would this scenario change if it were from the perspective of the player who got the raw end of the deal? Would you all be happy about him or his coach complaining to the ref because the ball was not out on him. Isn’t that the right thing to do by your logic?
Anonymous,

this is a good way to show sportmanship
Bryan, 118493 Porter Way

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