Next TV Commercial:
Holding The Light
"Biker" was made using real bikers! These were great guys, good to work with, and nobody had to be taught how to ride -- they were just being themselves. This added an authenticity and texture to the spot that would've been a challenge otherwise. The area used to shoot this spot may look bigger than it is, as it was primarily filmed in a store parking lot. The neighbors were probably a little surprised to look out their windows and see that many bikers, since the first shot needed a lot of them!
MUSIC: Get your motor running, head out on the highway. Looking for adventure and whatever comes our way. Yeah Darlin' go make it happen. Take the world in a love embrace…
BIKER: Hey, this phone is taken.
MUSIC: Fire all of your guns at once and explode into space…
OLD WOMAN: Son would this help you?
MUSIC: Like a true nature's child. We were born, born to be wild. We can climb so high…
BIKER: Hey, thanks.
MUSIC: I never wanna die…
BIKER: Hey, I appreciate it.
MUSIC: Born to be wild, Born to be wild.
ANNCR/SUPER: Gratitude… Pass it on. A message from The Foundation for a Better Life